Hopton’s rental sector has always been a dynamic market, with many seasonal and short term lets over the festival season, as well as more traditional longer leases.

But with renters getting ever more discerning and national letting websites poaching more and more trade from local agencies, Hopton’s homegrown lettings firms are facing tough competition. But now help is at hand, thanks to new Letting Agents Software from CFP, which lets prospective renters search and follow properties using web-based applications, social media, and even dedicated smartphone apps.

Local agents can now compete with even the largest national companies, combining the personal touch with cutting-edge technology to make sure renters find the right property.